Table of Contents
As augmented reality (AR) continues revolutionizing industries, the demand for high-quality AR experiences is skyrocketing. This technology is a powerful tool for engaging users, enhancing products, and differentiating brands. However, developing it in-house can be complex, time-consuming, and costly.
This is where business process outsourcing (BPO) comes into play. Outsourcing augmented reality development enables companies to leverage specialized expertise, reduce time to market, and manage costs effectively while staying focused on their core business.
This article explores why outsourcing AR development is a smart decision for your business. Keep reading to learn more!
Benefits of BPO in AR development
While AR is still often associated with gaming and social media, its potential for businesses extends far beyond these realms. It is a transformative technology across various industries, providing companies with a powerful tool to gain a competitive edge.
As a result, the global AR market is booming. It could skyrocket to $1,869.4 billion by 2032 at a compound annual growth rate (CAGR) of 45.7%.
What is BPO in AR development, and why should you consider this solution? Let’s explore the reasons below.
1. Access to specialized expertise and skills
AR development requires a unique blend of skills, including 3D modeling, animation, spatial computing, machine learning, and user experience (UX) design. Building these capabilities in-house is challenging, particularly for startups or smaller companies with limited resources.
Outsourcing gives you immediate access to seasoned professionals who specialize in AR. These experts are familiar with the latest technologies and trends and have a proven track record of delivering successful AR projects.
2. Accelerate project completion and time to market
Speed is critical in today’s fast-paced market. Product development delays can result in missed opportunities, especially in the competitive tech and gaming industries. Outsourcing augmented reality development can significantly shorten project timelines.
Experienced outsourcing partners can develop or refine workflows and start immediately, speeding up your time to market.
3. Achieve cost-effective development solutions
Cost is often a significant consideration when deciding between in-house development and outsourcing. Building an in-house AR development team involves substantial upfront costs, including recruitment, salaries, training, and specialized software and equipment.
Given these expenses, many companies outsource to manage the budget more efficiently. Recent surveys show that 59% of businesses report significant cost reductions due to outsourcing, resulting in lower labor costs, overheads, and efficiency gains.
Outsourcing augmented reality development provides a cost-effective alternative because you pay only for the services you need. You avoid the fixed costs associated with full-time employees and high-maintenance infrastructure and instead benefit from a variable cost model that aligns with your project’s scope and duration.
4. Leverage advanced AR tools and technologies
The AR landscape constantly evolves, with new tools, platforms, and technologies emerging rapidly. Keeping up with these advancements can be challenging, particularly for companies not specializing in AR development. Outsourcing augmented reality development gives you access to teams already at the forefront of AR technology.
Outsourcing partners invest in the latest AR tools and platforms, such as Unity, Unreal Engine, ARKit, ARCore, and Microsoft’s HoloLens. They also stay up-to-date with emerging technologies such as machine learning, computer vision, and spatial mapping, which are increasingly integrated into AR solutions.
This access to cutting-edge technology ensures that AR projects can be developed using the best available tools, resulting in high-quality and future-proof solutions.
5. Guarantee high-quality and innovative AR solutions
Quality and innovation are crucial in AR development because UX drives success. BPO partners bring experience and established quality assurance (QA) processes to create high-quality, innovative AR solutions.
BPO firms are motivated to deliver top-tier products to maintain their reputation and client relationships. They typically implement rigorous testing protocols to create glitch-free, intuitive, and engaging AR experiences.
6. Scale development
AR projects can vary significantly in scope, and the ability to scale development is crucial for managing resources effectively. Outsourcing helps you adjust the team’s size based on your project’s needs without the constraints of permanent staffing.
Whether launching a new AR feature that requires additional resources or scaling down after a project’s completion, BPO partners can accommodate these changes seamlessly. This flexibility is valuable for startups and smaller companies, where resource allocation is critical to a project’s success.
7. Reduce in-house resource burden
Development complexities can strain internal resources for companies not specializing in AR, but BPO teams provide an efficient solution. They have developers, designers, and 3D modelers with extensive AR project experience, saving your team from the steep learning curve of developing these skills in-house.
Additionally, they can adjust their team size based on project demands, eliminating the need to hire or train additional staff. This flexibility accelerates project timelines since BPO teams are already familiar with AR best practices.
Lastly, BPO companies invest in advanced AR tools, sparing your company from investing in expensive equipment. Taking on the administrative overhead of project management, recruitment, and training allows your internal team to focus on high-priority projects.
8. Enhance focus on core business activities
Outsourcing augmented reality development means your in-house team can focus on growth-driven activities. Examples include innovating products, refining offerings, and developing new features that align with your company’s goals.
This approach decreases burnout and overwhelm and allocates more resources toward business strengths. It also enhances the quality and speed of innovation, improves competitiveness, and boosts team collaboration.
For example, instead of being bogged down by administrative tasks, marketing and sales teams can work on creating targeted campaigns, improving customer engagement, and strengthening brand positioning.
9. Customize AR solutions to fit business needs
Every business has unique needs, and AR solutions are no exception. One outsourcing benefit is you can customize AR development to fit your requirements. Whether you need a unique user interface, custom animation, or specific function, BPO in AR and VR can tailor applications to align with your goals.
This tailored approach ensures that the AR solutions meet industry standards but provide a competitive advantage. Customization is essential in creating an experience that resonates with your target audience and supports your business objectives.
The bottom line
Outsourcing augmented reality development is more than just a cost-saving strategy. It accelerates innovation, speeds up time to market, and keeps your focus on what you do best. By offering access to specialized expertise and the latest technologies, outsourcing allows you to deliver high-quality AR experiences that set your business apart.
In a market where agility and innovation are crucial, outsourcing augmented reality development gives you the flexibility and resources to stay ahead of the competition. If you are ready to take your AR projects to the next level, let’s connect and explore how we can help you achieve your goals.
